In a significant shift for digital advertising, Google Ads has launched a beta test allowing 30-second non-skippable ads within regular YouTube campaign auctions. Previously exclusive to premium YouTube Reservation buys, this high-impact ad format is now accessible to a broader range of advertisers, marking a new era of flexibility and reach on the world’s largest […]
The US FtA adv ratio meant I didn’t watch any TV when I crossed the pond. There just wasn’t any point because for every 10 minutes of content, I have forgotten or lost interest what was happening during the following 5 minutes of ads that follows.
The UK BBC doesn’t have ads within programmes, but now you get to watch a (yet to be outed) Woke paedophile presenting, I’m told. And I grew up here in the 70s.
Which country are you thinking of?
The US FtA adv ratio meant I didn’t watch any TV when I crossed the pond. There just wasn’t any point because for every 10 minutes of content, I have forgotten or lost interest what was happening during the following 5 minutes of ads that follows.
The UK BBC doesn’t have ads within programmes, but now you get to watch a (yet to be outed) Woke paedophile presenting, I’m told. And I grew up here in the 70s.
Anglophone country but I would rather not specify.
Yes the BBC has its own legacy wierdness - and sadly a track record of protecting predators in order to protect itself
All good. No problem.