This is the message of an old campaign for the #securityRoadway in #UK. It sounds ridiculous, if only the same message (maybe a bit watered down), was not used for road safety campaigns nowadays.
Pure victim blaming
crossposted from: https://poliversity.it/users/rivoluzioneurbanamobilita/statuses/115705207235775690
https://www.lifeaftercars.com/
I recommend you give this book a read, it goes into detail as to how this most certainly is victim blaming.
Edit:
I just remembered a thing I saw to help visualise how much of our public space has been dedicated to death. It was created for a Swedish speed reduction campaign