

This specific example is one thing that self hosting is arguably better for. I’ve made a few shitposting memes and the like that are five seconds long and uploaded unlisted just to share with friends that get immediately flagged and banned for DMCA that I’ve taken to just self hosting them. They’re getting like three views anyway because the world was never meant to see them.
People sharing videos with friends and family seems like a problem that’s already solved, if you really don’t want to use YouTube. Big channels that get millions of views are the real issue.
While it’s (probably) not the case for Valve, I think it’s pretty clear that Microsoft’s end goal is endless subscription fees and you owning nothing. And there’s a good chance of them succeeding at that as long as the primary OS for PC gaming is Windows.