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Sure modern Mars bars might be smaller, but they are also lower quality and much, much more expensive.
Can’t say I’m mad about smaller candy bars, I prefer smaller portions for sweets. I am unhappy about rising prices, though.
Shrinkflation
Now eat it.
I worked on the online promotion in Canada circa 2004-2005 where Effem foods tried to rebrand Mars from a candy bar to an energy bar
It would be interesting to compare ingredients too


